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Whenever I reach out to them with a concern or need for my website, they are always right on it. I can not tell you how much that means to me as a business owner.”

Case Study: Jeff Fries

Before Fitness Website Formula…

Body Sculptors is a private personal training studio located in Louisville, KT that specializes in helping people lose weight through personally-curated diet and exercise routines. Owner Jeff Fries founded the business in 2007 with the goal of making tried-and-true fitness programs work for anybody.

After 10 years of being in business, Jeff simply wasn’t getting as many clients as he had hoped. While he had a solid base of about 30 clients, Jeff was struggling to find consistent leads that would bring in new customers. Jeff also wanted to expand his online training programs and knew that he needed to revamp his internet presence to do so.

“From day one I was super pleased with the quality of their work.”

After a bad experience with a previous marketing company, Jeff began looking for a new team of marketing experts that would help get his business where he wanted it to go. In May 2017, Jeff found Fitness Web Formula on Google and a few weeks later had his first consultation with Shingo. During this meeting, Jeff told FWF about all the problems his business was facing and what he hoped to achieve.

After Collaborating With Us …

Together, Jeff and FWF created a comprehensive plan to revamp Body Sculptors internet image, create a steady stream of new leads, and develop a quality online training program using the FitMeal Formula.

Only 2 months after his initial consultation, Body Sculptors launched a brand new website that began generating the leads Jeff had been looking for. FWF also initiated a direct response campaign that targeted potential customers directly. Additionally, FWF used the FitMeal Formula to provide the new website with a best in business nutrition coaching platform.
“Fitness Web Formula was there for me every step of the way,” Jeff said. “From day one I was super pleased with the quality of their work.”

All of these strategies brought in new clients and took Body Sculptors in the direction Jeff wanted.

“From day one I was super pleased with the quality of their work.”

All of these strategies brought in new clients and took Body Sculptors in the direction Jeff wanted. Within months of contacting Locus, Jeff was generating 5 times the amount of new personal training leads that he had before working with FWF.

“I definitely get way more leads than I used to off my old site,” Jeff said. “The sales copy, workmanship, and layout of my website is way better than it used to be.”

What a Difference!

Body Sculptors has continued to grow at a rapid pace thanks to Jeff’s hard work and the marketing expertise of FWF. In only 3 years, Jeff went from a strictly mobile trainer to owning his studio with a team of personal trainers working under him.

Since partnering with FWF, Body Sculptors has gone from generating only 2 leads a month to currently averaging 12 leads a month for private training. Body Sculptors’ newly revamped website also brought in 161 new clients in 2020 alone, despite the COVID pandemic. Going forward, FWF plans to continue improving traffic through more advanced SEO and ad management.

“I really feel valued as a customer,” Jeff said. “Whenever I reach out to them with a concern or need for my website, they are always right on it. I can not tell you how much that means to me as a business owner.”

“I definitely recommend them and I promise you won’t regret hiring them.”

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